Internet Niche Marketing Software – What To Look For When Picking Niche Softwre

There are many kinds of internet marketing software available online. Some of these tools come
in all shapes and sizes. In this article I will discuss what to look for when choosing niche
marketing software. Having the right tool will help you to investigate the many niches that are
available online. First let me answer this question.

What is niche marketing?

Niche marketing is when an internet marketer concentrates on a small market segment of a topic
with the objective of achieving dominance of that segment. Niche marketing can be very
profitable if you choose the right niche to market. Finding a profitable niche market can be a
challenge for many internet marketers. One of the problems faced by many is deciding what
niche to market and how to market it when there are several millions of other web pages doing
the same thing. Competition can be fierce!

What should I look out for when choosing niche marketing software?

There are many factors to consider when you are thinking about purchasing niche marketing
software. Apart from making sure that the software deals with your needs, it is important to
make sure that you feel comfortable using the software. You may use this software for many
things so its important that you like using it.

Some other considerations to bare in mind are –

– When you are faced with purchasing software, you will at some point through the purchasing
process sit face to face with the niche software sales letter. So its very important that
when you visit the sales letter for the software that you read everything on it. Be sure
that you know what you are getting for your money. What can it do for you? And… What can’t
it not do for you? Does the software provide your needs?

– I’ve bought into a number of niche marketing software products in the past. I have at times
felt like I needed to pull my hair out. Why you say? Because the data that the niche
software was using was inaccurate data. The results that the software calculated was coming
from an unreliable source on the net. Sometimes I had a good search count for a particular
word, the next time I checked it was a different and sometimes lower search count. It all
got confusing and frustrating for me. So be wary and ask the product owner, where does the
keyword source come from.

– Go to your favorite search engine and look for any good and bad reviews of the product you
are looking to purchase. By doing this, it will help you make up your mind about whether or
not you should buy into this software. Look for case studies and testimonials from others to
see what they said about the product

– If and when you do decided to purchase the internet niche marketing software, be sure to
read the manual. This is important as you need to fully understand what all the functions,
terms and search results mean. By doing this you will have complete control over what you do
with the software and you will have less chance of misusing the software.

These are just a few things you need to consider when you are purchasing internet niche
marketing software. I have been using a great niche marketing software tool that helps me find
under the radar niche markets to target. I have found this software to be reliable and very
useful for my internet marketing campaigns. The product owner is also very helpful in any
queries that I have… so what I’m saying is that the product comes with good tech support.
Its reasonably priced too. Check out the link below for more info.

Business VoIP – Is a Hosted Solution the Way to Go?

You have many choices to look at when looking at VoIP. Hosted or on site is just one of them. There are good things to say about both. To me it all breaks down to the practical applications. For instance do you have multiple locations. Or do you have any workers that work remotely. Would you like those option somewhere in the future. Are you utilizing MPLS technology. The fact is that now is the time to ask these questions. Not merely do I like the Idea of hosted or on site. My suggestion is to really look hard at what you want your network to look like and then make the choice based on the direction you want to go.

That being said there are many good reasons to go with hosted solutions. The fact is that as long as you have hosted solution that offers redundant servers, a robust backbone, and an SLA that offers 5 9’s reliability. You can’t go wrong with a hosted solution. Most come with a total package. You eliminate soft costs involved with managing your own system. Best yet, if new features or phones come up you can easily access the new technology with out having to make huge capital investments in software and license costs.

Also, Voice T1’s/PRI’s can handle 23 calls, so 4 T1’s x’s 23 is 92 calls at once, whereas with Hosted at 40K per voice call you only need 3 T1’s to support 105 calls at once. (40K x’s 105 calls is 4.2MB on a bonded 4.5MB data circuit).

Another really big advantage of Hosted is that no VPN or VPN appliance is needed for remote offices or home-workers, the SIP stations are very Plug & Play. With Cisco, Shoretel, Avaya etc, a VPN is required to the home, and then, once set up, that station is not too mobile, versus a Plug & SIP station can be taken anywhere in the world and will boot up and work great without VPN. This is huge. In fact, many firms that are embedded with large investments into Cisco, Avaya etc, are beginning to bring a SIP trunk into the PBX and then let the Hosted Provider handle the handshake between the PBX and the Home Workers – it’s more affordable, easier to set up and manage, more mobile, and the quality is more consistent. This is due to the fact that a $2M carrier grade hosted switch does a better job than a $200K PBX as it contains higher grade carrier components such as an SBC (session border controller- a little $200K component) to make things easier – eliminates the need for VPN, gets around firewalls and more. A SIP trunk into a PBX connected to Broadcore, and, for example, 50 home workers on DSL/Cable, would create seamless extension dialing between the Broadcore phones (for example Polycom stations), and the PBX stations – the hosted provider is connected to both, and creates a 4 -digit dialing plan from home phones to PBX phones. Very cool.

All that being said it is really up to you to decide what is important to your Enterprise. Then seek out the best solution that fits your expectations for the next 5 to 10 years.

For help finding that best solution … use the no cost service available at Business VoIP Solution.

The Right Email Marketing Software For Photographers – Built Your Business Fast

If you run a photography business, and you’re wondering whether there’s good email marketing software for photographers, then you’re in luck.

The trouble with looking for email software is there are so many services available, which one should you use? Many of the paid software is good. However, for photographers you should look more broadly than just getting email marketing software.

What do I mean by “more broadly?”

I mean, you should look for photographer business software that includes email software. Not a stand-alone email service. This way you can have a centralized business management operation rather than a hodgepodge of software applications to run your business.

There is no question that using a quality email software application can do wonders for your business. However, why stop with just email marketing?
Did you know there’s software for photographers that in addition to having email capability, also offers scheduling (which nicely integrates with your email marketing), credit card processing, e-commerce platform, financial reporting, time keeping, payroll (if you hire people to assist), and more?

Frankly, the integrated, all-in-one solution means you’ll spend less time managing different software applications and entering data. When your photography business software is completely integrated, you can leverage and integrate your email marketing lists with other aspects of your business.

I’ll explain with an example:

Suppose you have 2,000 people on your email list. Suppose 500 of those people are regular customers with the remaining 1,500 one-off or occasional customers. With a comprehensive software platform, you can integrate your email software with your scheduling. This way, for example, if someone is scheduled for a photo-shoot, you can program the software to send out reminder email messages.

This is just one example of how the right email software can not only maintain your business, but build it.

Consider another example:
You can place a freebie option on your website that is an incentive for prospective customers to sign up for your e-newsletter. An incentive could be anything – a discounted photo-shoot, photograph touch-ups, or a simple informational booklet about hiring a photographer.

Once a prospective customer signs up, you can send them all kinds of useful information about what you do, what you can do for them as well as sending samples of your work. You can start and maintain a dialogue. If and when those prospective customers need a photographer, they’ll very possibly contact you.

Always think about more sales. Suppose in November you want to offer your client base gift cards. A solid photography software program includes the gift card creation (electronic if you wish). You can sell these gift cards via your email marketing.

The point is when you integrate your email marketing with your other business processes, you spend less time administrating, and in fact harness leveraging power to increase sales and revenues.

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